I. Mô tả công việc
Report to: Jollibee Foods Corporation's (JFC) Media Manager, dotline reported to JBVN Marketing Manager
Subbordinate: Media Executive/Officer
- Working with local brand team to understand our business need and consumers’ insight.
- Working with colleagues, corporate media, other departments and media buyers to propose the most efficient media planning in order to achieve business objective.
- Be responsible for yearly media plan and update if needed.
- Undertaking research and analyzing data using specialist industry resources;
- Identifying target audiences and analyzing their characteristics, behavior and media habits;
- Presenting proposals, including cost, schedules
- Recommending the most appropriate types of media to use, as well as the most effective time spans and locations to achieve given target;
- Making and maintaining good contacts with media owners such as newspapers, magazines and websites, journalist, food bloggers…
- Proofreading advertisement content before release to brand team for approval;
- Maintaining detailed records;
- Evaluating the effectiveness of campaigns in order to inform future campaigns.
- Build strong relationship with leading media agency to have full exposure to new digital tactics
- Experiment and maximize new digital tactic/platform to achieve business objectives efficiently.
- Take charge of PR campaign/initiatives from planning to execution.
II. Yêu cầu công việc
- Master degree of Marketing/Business/Management/Advertising
- At least 2 years working as media planner role.
- At least 1 year exposure to digital planning
- English: profficiency in 4 skills: listening, speaking, reading and writting.
- Energy, stamina and the ability to work under pressure to meet deadlines and demanding targets.
- High level of analytical and organizational skills.
- Real understanding of digital and other traditional advertising channels and opportunities.
- Excellent communication, interpersonal, proactive and team working skills.
- Commercial awareness.
- Good attention to detail.
- Good knowledge of computers and the ability to work well with numbers and statistics.
- Excellent negotiating, bargaining skills and strong deal-closing skills.
- Applicant must be Vietnamese Male/Female, 35-45 years of age, willing to work at Jollibee Viet Nam Main Office, work in provinces of Viet Nam or oversea as required
III. Hồ sơ yêu cầu
If you are interested in this position, please kindly send your CV to email address firstname.lastname@example.org